Why The Majority Seem To Fail
MLM/network marketing is an industry that is based on skills such as selling, marketing and recruiting. Skills, that a huge percentage of people who come into this industry simply do not possess. So it is quite apparent why so many come in and some many get out. Even the people with the best intentions and a great work ethic will experience some difficulty at first.
You may have even dealt with this yourself. And it’s not your fault. You probably were just following the lame advice of your upline who didn’t know any better themselves. Typically you are told to create a warm list of people you know and promote the products and business to these people. This is the not the smartest way to build your business.
The MLM Success Formula That Works
In order to have this formula work successfully, you must have the following components in place.
1. Marketing in place
2. A steady flow of targeted leads coming in.
3. Way to connect with leads
4. Follow-up process in place
5. Lead monetization in place
So the formula looks something like this:
Marketing —> Leads coming in —> Connection —> Follow-up —> Lead Monetization (Leads either join or buy something from you)
This formula can be accomplished two ways: either online or offline. If you are using online methods you will have things like websites, auto responders and constant operation of the internet. If you are using offline methods you will have people and other resources in place to make the formula work.
This formula can be accomplished just by you alone. This may take a long time to learn and may cost you more money in the long run though. Using leverage, either technology or people, you can optimize the whole process from lead generation to sponsoring new distributors. Just look at any top earner in this industry. They are using either the internet or people to grow their massive organizations.
Working either online or offline will guarantee you results. But if you want to work smarter and not harder then I would have to recommend the internet. The internet is running all day, every day and even during holidays. When you put the formula in place online you will see the real power of leverage. So the next decision is going to be up to you. Do you want to work online or offline? You now have the formula for success in MLM. The choice is yours.